Australia's grew strongly throughout the pandemic, and is projected to grow a further 4.25% this year.The unemployment rate has fallen to 4% - its lowest level since 2008.However, many people are concerned about the rising costs of fuel, electricity and other goods.
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18 tips to position your videos on YouTube
If you are tired of posting videos on YouTube and no one seeing them, then you need to know the secrets of YouTube SEO. Don't worry! You don't need to be a technology expert to start optimizing your videos and start standing out on this platform halfway between a social network and a search engine buying 50 youtube likes.
Tips to position your YouTube videos
With the thousands of videos posted to YouTube every day, it's easy to feel like yours will get lost in the shuffle and never be seen. But with the correct application of SEO tactics on YouTube, you will get your video to appear at the top of search engines:
1. Optimize your YouTube channel
Pay attention to different aspects that can affect its visibility and positioning on the platform . First, choose an attractive and easy-to-remember channel name, and create a detailed description consistent with the channel's theme.
2. Search for keywords as if you were searching for your lost phone!
If you want people to find your videos, you have to know what they are looking for. You can use free tools like Google Trends or Google Ads Keyword Planner to find keyword ideas.
For example, if you have a cooking channel, search for keywords like "easy recipes," "quick dinner," or "healthy desserts." Be sure to include them in the title, description, and tags of your videos!
3. Give it a title that attracts attention
This is like the title of a movie that calls you to watch it. Make your titles clear, attractive and descriptive. If you have a travel channel, instead of just saying "My vacation in Mexico," you can use something more catchy like "Touring Mexico in a Van: My experience!"
4. A drool-worthy description
The description of your videos is important so that viewers know what the video is about before watching it. Use keywords and try to give them a quick summary of what they are going to see.
If you make a video about a vegan recipe, for example, say "In this video I show you how to make a delicious vegan carrot cake with lemon glaze. It's quick and easy to make, and it's finger-licking good!" .
5. Make videos regularly
As if you were going to train your muscles! Consistency is key to success on YouTube. Also, set a time that your followers can expect. If you upload a video every Wednesday at 6 pm, your followers will know when to expect your new content.
6. Thumbnails that impress
Thumbnails are like the cover of a book: if they are not attractive, people are less likely to click. Make them clear and show the content of the video. If you have a fitness channel, instead of just posting a photo of yourself working out, use a thumbnail that shows the end result, such as "10-Minute Workout for a Flat Stomach."
7. Share your videos
As well as on your website to attract more traffic to your YouTube channel. If you make a video about "Top 10 Places to Visit in Paris", share it on your Facebook page, on Instagram and on Twitter with a link to your video.
8. Use subtitles
When choosing subtitles, make sure they are accurate and well-synchronized translations for different languages or for people with hearing disabilities, which not only helps you reach a wider global audience, but could give you an advantage in rating terms, because YouTube reads subtitles as an additional factor when assigning the rating of your video.
9. Use table of contents
By using a table of contents for your video you will be managing the information that viewers have access to so that they do not feel overwhelmed. By including these timestamps in your description, use YouTube's feature to jump to the parts of your video that are most relevant or interesting to them.
Additionally, if you make sure to add keywords to the index, it will be easier for you to appear in search engine results, which will increase your visibility.
10. Interact with your viewers as if they were your friends
I always say that interaction with viewers is essential to building a community on YouTube or any other social network. Respond to your followers' comments and ask questions to engage them. Ask them to give you ideas for new videos and thank them for their support.
YouTube takes interactivity into account when ranking your videos, so don't be ashamed to ask your viewers to participate! Think of creative and unique ways to get your audience to leave a comment, ask questions, host a giveaway, or encourage sharing an opinion. Additionally, encourage your viewers to subscribe and link to your other social channels for maximum reach.
11. Organize your playlists
Creating featured videos and playlists to increase views, engagement, and watch time on your channel is the way to go. Highlight the ones with the most views and organize them into playlists for a seamless experience.
12. Use cards and video endings
As if they were birthday gifts, they are very useful marketing tools to promote other videos and attract more viewers. Use them effectively and place a call to action for your followers to subscribe to your channel or watch other videos.
13. Hashtags are your best friend.
Make sure they are relevant and popular hashtags so that your videos appear in related searches. For example, if you make a dance short, you can use hashtags like #dance, #dance, #choreography, among others.
14. Use the Shorts section
Make sure your shorts are in the Shorts section of your channel. This section is specific to YouTube shorts where you can show your short videos to your followers. You can also add a link to the Shorts section in your channel description.
Oh, and make sure the length of your shorts is between 15 and 60 seconds. YouTube has set this length for shorts and if you go over the time limit, your video will not be considered a YouTube short.
15. Email Them
These days, if you're anything like me, you probably send emails daily, both for work and personal use. However, have you thought about using your signature to maximize the potential of your videos?
After all, the people who read your emails most likely already know who you are and are interested in checking out a video you created. Although it's an incredibly subtle and easy way to promote yourself, it can pay off big! So why don't you take advantage of all those emails and make sure your video gets the attention it deserves?
16. Make lives
Making live broadcasts, or "lives", on YouTube has a positive impact on the positioning of a channel because these broadcasts generate a more direct and real-time interaction with viewers, which increases viewing time. videos in general.
Additionally, YouTube's algorithm highlights live videos in the "Recommended" section and in search results, which increases their visibility and will attract new viewers to the channel.
17. Collaborate
Collaborating with other video creators will expose you to new audiences. Collaborating on videos makes it easier for those looking to increase the visibility of their content, which in turn will lead to more views and subscribers.
When deciding who to collaborate with, consider people whose styles are compatible with yours and market yourself effectively by outlining the type of project you would like to create.
18. Follow me!
Well, I couldn't leave this note without recommending that you follow my YouTube channel Antonio Torrealba, which although in recent months I have abandoned it to concentrate on other social networks, from now on I will propose to focus more on it taking into account all these tips that I I have given you. So, let's get excited and make our YouTube channels vibrate! A social profile that is constantly growing.
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