When selecting <a href=https://360illustrationhouse.com/logo-design-illustration.php>logo design services</a>, it's crucial to go beyond just visuals. A logo is your brand’s first impression and a key part of your visual identity. Look for services that offer a balance of creativity, strategic thinking, and industry experience. Check their portfolio for diversity and originality, not just trendy aesthetics. Consider whether they provide discovery sessions, competitor research, and multiple revisions. Also, review their understanding of color psychology and scalability across platforms. Whether hiring freelancers, agencies, or using AI-based tools, make sure they align with your brand’s core message and values.